Adwords Monitor

Monitoring and Reporting On Google Adwords News, Tips and Strategies

Recently signed up to google adwords for my property website, but I can't get my ad to appear. I'm targeting a very specific conference in Cannes called LIONS so have picked "cannes lions" to be my keywords, yet depsite being within budget, despite there being only 1 or 2 other ads appearing, I cannot get my ad to appear. The campaign is "active" but it just doesn't work. It did briefly work with google network but has never actually worked for google search itself….I appreciate it's all a bit vague but has anyone any ideas as the google email helpdesk refuses to answer my emails…..

Best answer by:
J.J. :

A few things came to mind when I saw this question

1. Maybe you weren't one of the top 3 or 4 other bid advertisers for that keyword selection which made the google adwords ad not appear on Google search. But I did the search myself and say only two competitors
www.riviera-luxury-villas.com
www.luxury-rentals-cannes.com

If you aren't one of these villa locations, check back your settings to make sure you didn't make a mistake in setting up the account. If no mistakes then you probably need to bid more per click to beat out the other competitors (2……er?).

2. I'm presuming that it is the advertisers awards and not the film festival that takes place in France?
Checking a keyword suggesion tool Overture's
http://inventory.overture.com/d/searchinventory/suggestion/

I saw that only 338 searches for "cannes lions" was made in January 2007. So you do have a small targeted market.
The problem is probably that the market is too small?
Not many people surfing on to search for cannes lions directly and missing your ad.

Another tool Wordtracker-showed only 3 searches for the day

Try changing up the keywords with more phrases. If you type in cannes alone in Overture it gives a few. But bear in mind that a lot of the combinations given for that is for the "cannes film festival".

07
May

Posted by Google Adwords Monitor in Google Adwords

07
May

Google Adwords for Launch of Greeting Cards Ltd?

Posted by Google Adwords Monitor in Google Adwords

I will be using Yahoo Search Marketing, Google adwords and Microsoft advertising to attract customers to are online store selling Greeting Cards, Handmade Cards and Color Paper

The price per Card is £2.99 for Greeting and £3.99 for Handmade Cards. This includes postage costs and recipient service.

We will be using Google adwords which costs £0.15-20 per click for associated search terms such as "birthday cards". Google estimates that for every 10 clicks the company will receive 1 sale. Our cards cost £1 + to make

Answer by:
Better Life :

I use a new great search engine that drive traffic to my websites using the same way adwords work, the only different thing is that they gave me the money to start it [$ 50 , plus the give me $ 1 each time I search for any term ] which mean that they are actually paying me the money that I use to advertise my site , more over they gave me a top keyword position of my choice. and much much more that need a full day to talk about it.

You too can have that all if you like , here is the link :

http://www.bigdaddypays.com/gosearchit

Google Money Pro is a Google Adsense Adwords Ebook. GoogleMoneyPro was written Steven Holdaway is an Certified Google AdWords Professional, meaning that Google recognizes me as a highly skilled.

Reply from: priya.sree :
I just wanted to drop you a note and tell you that Google Money Pro book is the – BEST – information I have ever read on setting up an AdWords campaign! I have bough a ton of crap about internet marketing with Google and your information is by far the most concise, realistic, and best explanation on using Google I have every seen! I will be every much Thankful Steven Holdaway to for writing such a great guide!

Recently I have had the default selections for my worldwide adwords campaign (English only). I mean that I am targeting every country offered with Google.. I owe around $1,000-1,500 a day and receive a lot of clicks from my content network. However, I am fearful that most of my business comes from the actual search network with Google's engine and due to either the relevency of content and where it is displayed or the fact that people probably aren't looking directly for my service where they may find it (on random adsense pages) that I am wasting money/clicks with leaving the content network enabled.

Cliff note question:
Is google adwords content network good enough for a click all the way through a sale consistently enough for me to continue using it or should I just stick to the search network? All answers appreciated

Answer by:
Michael M :

I asked myself the same question. Thinking that search was the way to go. So first I ran search network only for two weeks then I switched to both content and search. I found that my sales as a percentage of clicks was actually better with the content network enabled. And the clicks were cheaper. After I thought about it for a while, I came to this conclusion: People who are actively searching for a product, are probably going to search several sites to compare, It is unlikely that they will just click an ad, and make a purchase, these days it is so easy to shop around. Whereas on the content network, you may get more impulse buyers, they see the ad, it gets their attention, and they buy. I am sure the results will be different for everybody, depending on what they are selling. I would think the more common the item you are selling the worse it will perform on search, but a more obscure product would do much better. It would be pretty easy to opt out of content for a while and compare your sales per click. I would be curious to see how it works for you.

07
May

Google Adwords……?

Posted by Google Adwords Monitor in Google Adwords

I'm still very unhappy with Adwords, after my last question about it I now have click fraud software running (thanks guys never heard of that). The problem now is that the software is only showing a fraction of the clicks adwords is charging me for. Again they ignore all my emails but i cannot afford to cancel the account as I get a lot of work through it. What can I do? I'm certain they are scamming at least £60 from me weekly? Any ideas would be great. Bear in mind that they just ignore all of my emails.

Answer by:
Steven :

I'm sure you are checking this but I'll suggest it anyway: Are you sure that the days you are checking for are the same days you are being billed for.

Also remember there are 2 sides to the Adwords ads. One shown on specific searches that include your keywords and the other shown on websites that show your keywords or related words.

Google do inform you that the stats shown on their site are not up to the minute. Keep the logs from your click fraud software and persist in contacting Google. If you really suspect fraud then you may need to use the legal route and call in the law.

07
May

google adwords?

Posted by Google Adwords Monitor in Google Adwords

hello im having trouble login into adwords for google. I can login into my gmail but I cant loging into adwords . I change the password but it dont work can anybody help me. Where can I go to correct this?

Best answer by:
Zyfert :

I had a message from Google that the site would be unavailable for 4 hours due to system maintenance.
Try again after 4 hours and see.
Regards, Zyfert
http://webhosting.cybersprout.com

07
May

quick pay per click question?

Posted by Google Adwords Monitor in General Pay-Per-Click Info

Do you need a blog or website or strictly only a website…to do a pay per click?

Answer by:
Work Media :

If you're talking about directing traffic to your site via pay per click, it does not matter if your site is a blog. The main thing is that there be a strong sense of congruency between your keywords, your ads, and your landing pages. In other words, if your keywords are about sheep, then your ads should mention sheep, and your landing page should be about sheep. Also, Google is now punishing advertisers with slow loading pages, so make sure your destination web page loads quickly. If it's a blog, that shouldn't be a problem unless it's loaded down with images.

Jerry Work
Work Media, LLC

07
May

about pay per click (ppc)?

Posted by Google Adwords Monitor in General Pay-Per-Click Info

i heared there is several sites pay money to people who visits their sites . for example i view hundreds of these sites and they pay me some money for visiting them, (pay per click) ,is it true?
thanks

Answer by:
Jimmy T :

no. you have a website, you pay a advertising company. Everytime the company gets someone to klick to ur website, they make about 1cent off you a.k.a you pay them

07
May

Pay per click sites?

Posted by Google Adwords Monitor in General Pay-Per-Click Info

Please advice some honest and paying pay per click sites….except google adsense,overture,bidvertiser..msn ads…

thanks

Answer by:
VicSEO :

Most pay per click sites really do not work and are very costly. You should begin with the basics and that is search engine optimization.

It is very important to promote one's website by first publishing one's domain named website on these major search directories. For example, to publish your website's domain name for FREE at Google's search directory, visit "http://google.com/addurl/?continue=/addu… and fill-in the form. In another way, Google, Yahoo or MSN provide a Yellow Pages kind of advertisement for every website according to a set of ranking protocols. And there's where web designers and search engine optimizers play an critical role in marketing websites which in turn, display goods and services to be discovered [via search directories] by the rest of the world. The greater the appearance or presence that one's website can generate on search directories, the greater number of customers will accordingly visitor one's website.

As for the cost to market one's website via the Internet and more particularly — search directories, will depend initially with the proper design of webpages and the proper placement of metatags which are: <Title>, <Description> and <Keywords>.

A searchable <Title> would be "[name of the goods/services - a generic domain name is okay unless you own a well-know brand], [city], [state - postal abbreviation]" — up to 65 characters and spaces. The <Description> would be up to 20 words comprising a complete readable sentence which promotes interest in your business, i.e., "We sell quality _____ at a reasonable price, etc." And <keywords> would consist of 12-15 compound plural words separated by commas, i.e., "cars, planes, transportation, etc."

In conclusion, webpages can either be rather straightforward using only HTML text or be crafted totally as a graphic Flash configuration. Either way, care should be taken to complete the Properties entries for Title, Description and Keywords so that there is something that search robots can index. The more one is educated in crafting effective webpages along with metatag placement, the less will be spent to hire third-party consultants to assist you in this matter.

To demonstrate how search engines/directories work, go to Yahoo.com and type in the following search query: "pizza downtown los angeles." [Note: do not include the quotes (").] Again, this is a very generic query which means you want to order a "pizza" from "downtown" and in what city — "Los Angeles." Sounds fairly simple and then hit Enter. In a moment or two, there will appear some 1.3 million search results and among the top Five rankings will be a business called "Pizza Next Door, etc." The significance of this demonstration is to illustrate that most Interest shoppers will discover "Pizza Next Door," forthright because of its high web presence and ranking within the Top Five. So these shoppers are more or less likely to patronize this pizza establishment and hopefully in the long term; validate the owner and his family as having a profitable Internet enterprise.

Good luck!